Requirements for goods categories of clothing, footwear and accessories

Requirements for goods categories of clothing, footwear and accessories

When placing goods in the clothing, footwear and accessories category, you should format the goods in compliance with the requirements for content and taking into account the design features of goods in the fashion category (correctly indicate the type of goods, style, model, etc.)

Also, it is necessary to determine the correct final category for the product in order to provide the buyer with a relevant description of the characteristics and make it easier to find the product on the site.

We recommend that you focus on similar products from the Monsroplace seller, pay attention to the distinctive features that we take into account when determining the category (trousers or capris) or type of product (culottes, flares or cargo) and adhere to the same design structure.

Features of the format of goods category "Fashion"

It is important for the buyer to receive complete and detailed information about the product in order to make a choice. Add parameters that will allow you to learn more about your product, more accurately identify key features and make a purchase. Particular attention should be paid to the following information:

1. Size

Specify the size in the product name and specifications, and add a size chart. This will allow the buyer to quickly find out if this product suits him or not.

Additionally, you can specify size information in the product description and on the last photo of the product, provide clarifying data (product measurements, insole length, etc.) or indicate the features of the model (for example, the model runs small/large).

When specifying the size, keep in mind that for different types of products there are different parameters for specifying the size:

• for children's clothing - age, height;

• for adult clothing and footwear - numeric, literal value;

• for accessories — value of length, width, height;

• to designate a universal size (belt, scarf) - one size.

Note. Bags and backpacks are not added to the site without indicating the actual dimensions of the product.

2. Color

Specify the color in the title and in the characteristics of the product. The meaning of the color should give the buyer a clear idea of the product. Use a standard, common, and customer-friendly color name.

If the product has several colors, indicate the main (predominant) color of the product and no more than two additional ones.

Specify the color value "Multicolor" for products for which it is difficult to determine the main or several primary colors.

3. Material

Specify the material in the specifications so that buyers can specify its value as a search filter. If the product is made of several materials, the main one must be indicated first, and then no more than two additional ones.

In the product description, you can describe in more detail the materials from which the product is made, as well as indicate the features of operation and recommendations for care.

In denim products (jeans, denim shorts, etc.), regardless of the composition of the fabric as a percentage, indicate "Jeans" in the "Material" parameter.

4. Parameter "Features"

Use the "Features" parameter if you need to specify the type of figure for which the item of clothing is sewn, the features of the cut, the fullness of the shoe, and other differences between the model and similar products. For example: “Clothes of large sizes”, “Clothes for pregnant women”, “For nursing mothers”, “Insulated”, “Large fullness” (for shoes), etc.

5. Parameter "Category"

When adding bags and accessories, along with the "Size", "Color" and "Material" parameters, be sure to fill in the "Category" parameter (for whom): for women, for men, for boys, for girls. This is necessary for the correct distribution of goods on the site.

Features of adding photos

Add high-resolution product photos with the ability to zoom in from different angles to view fine details, fabric texture, seams. For all items of clothing subject photos are allowed.

Also, please observe the following requirements:

For "Top" garments (tops, T-shirts, T-shirts, sweaters, sweaters, sweatshirts, etc.)

• title photo - frame on the hips on the model;

• further photo order — back view of the model / full bow / detailed shot (multiple possible) / full-length shot of the model (multiple possible) / subject photos (front, back, details);

For "Bottom" garments (shorts, jeans, skirts)

• title photo - a frame on the model to the waist, so that the landing line can be seen;

• further photo order — back view of the model / full bow / detailed shot (multiple possible) / full-length shot of the model (multiple possible) / subject photos (front, back, details);

Items of clothing that can be one-piece (dresses, suits, overalls, dungarees, coats)

• title photo - frame on the model in full growth (full bow);

• further photo order - rear view of the model / detailed frame (multiple possible) / subject photos (front, back, details);

Bags and accessories

• title photo — object, front view;

• further photo order - rear view / detailed frame (several possible) / frame on the model (several possible);

• for backpacks - the last frame on the silhouette. If there is a frame on the model, then the frame on the silhouette is not needed.

Shoes

• title photo — object, side view (outer side turned toe to the right);

• further order of the photo - photo frame on the leg (several possible) / angle - pair of shoes / side view (inside toe to the left) / back view / top view / sole view / detailed frame (several possible).

Baby clothes

• title photo — object, front view;

• further photo order - rear view / detailed frame (several possible) / frame on the model (several possible);